NOTE: These slides are intended exclusively as reference for the attendees of the October 14, 2013 pretotyping workshop at the Mountain View Hacker Dojo. Please do not post, republish or distribute. Instead, please refer potentially interested entrepreneurs directly to me ([email protected]). Thank you ... and may you always find The Right It in life and work! Alberto Savoia www.AlbertoSavoia.com Copyright (c) 2013 Alberto Savoia - [email protected] Pretotyping Workshop Make sure you are building The Right It before you build It right. Mountain View Hacker Dojo October 14, 2013 Alberto Savoia [email protected] PretotypeLabs Copyright (c) 2013 Alberto Savoia - [email protected] Welcome and Thank you! Copyright (c) 2013 Alberto Savoia - [email protected] Agenda FAILURE! The pretotyping solution !Your turn: Pretotyping exercise Success Metrics Complete example Discussion and Q&A Copyright (c) 2013 Alberto Savoia - [email protected] My Recent Experiences and the birth of Pretotyping Copyright (c) 2013 Alberto Savoia - [email protected] • 1999-2001 Founded Startup 1 ! • $3M Series A y s a e • +18mos: $100M acquisition s i s i h t , y e H Copyright (c) 2013 Alberto Savoia - [email protected] • 2001-2002 Joined Google as Eng Director • ..., launched AdWords, ... ! d o o g m ’ I , y e H Copyright (c) 2013 Alberto Savoia - [email protected] • 2002-2008 Founded Startup 2 e h • $25M Series A, B, C ? T e ? • r +5 years: ~$0 y F u h T l W W i a F Copyright (c) 2013 Alberto Savoia - [email protected] 2008-2012 Back to Innovation Agitator Engineering Director Student of New Product Failure Copyright (c) 2013 Alberto Savoia - [email protected] 2012-???? PretotypeLabs www.PretotypeLabs.com Copyright (c) 2013 Alberto Savoia - [email protected]