THE LEADERSHIP GENIUS OF JULIUS CAESAR Barlag pages 08-17-16.indd i 8/17/16 10:44 AM This page intentionally left blank THE LEADERSHIP GENIUS OF JULIUS CÆSAR [\ Modern Lessons from the Man  Who Built an Empire PHILLIP BARLAG Barlag pages 08-17-16.indd iii 8/17/16 10:44 AM The Leadership Genius of Julius Caesar Copyright © 2016 by Phillip Barlag All rights reserved. No part of this publication may be reproduced, distrib- uted, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior writ- ten permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For permission requests, write to the publisher, addressed “Attention: Permissions Coordinator,” at the address below. Berrett-Koehler Publishers, Inc. 1333 Broadway, Suite 1000 Oakland, CA 94612-1921 Tel: (510) 817-2277, Fax: (510) 817-2278 www.bkconnection.com Ordering information for print editions Quantity sales.Special discounts are available on quantity purchases by cor- porations, associations, and others. For details, contact the “Special Sales Department” at the Berrett-Koehler address above. Individual sales.Berrett-Koehler publications are available through most bookstores. They can also be ordered directly from Berrett-Koehler: Tel: (800) 929-2929; Fax: (802) 864-7626; www.bkconnection.com Orders for college textbook/course adoption use.Please contact Berrett- Koehler: Tel:(800) 929-2929; Fax: (802) 864-7626. Orders by U.S. trade bookstores and wholesalers.Please contact Ingram Publisher Services, Tel: (800) 509-4887; Fax: (800) 838-1149; E-mail: customer. service@ingram publisher services .com; or visit www .ingram publisher services .com/ Ordering for details about electronic ordering. Berrett-Koehler and the BK logo are registered trademarks of Berrett-Koehler Publishers,Inc. First Edition Hardcover print edition ISBN 978-1-62656-693-4 PDF e-book ISBN 978-1-62656-694-1 IDPF e-book ISBN 978-1-62656-695-8 2016-1 Interior design: VJB/Scribe. Edit: Elissa Rabellino. Cover design: Wilsted & Taylor. Index: Paula C. Durbin-Westby. Production service: Linda Jupiter Productions. Proofread: Henrietta Bensussen. For my father, Bruce, who is always in my corner, above all else E Barlag pages 08-17-16.indd v 8/17/16 10:44 AM This page intentionally left blank CONTENTS Timeline of Key Events in Caesar’s Life and Career viii Preface xi Introduction 2 1 Lead with Power, Not Force 6 2 Lead from the Front 20 3 Defy Convention 28 4 Bet on Yourself 42 5 Keep the Lines of Communication Open 60 6 Co-Opt the Power of Others 76 7 Preempt Your Enemies 88 8 Invest in Your Power Base 98 Epilogue 108 Appendix: Cast of Characters 113 Bibliography 117 Acknowledgments 119 Index 123 About the Author 129 vii Barlag pages 08-17-16.indd vii 8/17/16 10:44 AM TIMELINE OF KEY EVENTS IN CAESAR’S LIFE AND CAREER 100 bc Born in Rome. 81 Refuses Sulla’s order to divorce his wife; goes on the run. 80–78 Early military service; wins civic crown. 75 Travels east to study under masters of rhetoric; captured by pirates. 72 Elected as military tribune. 69 Elected as quaestor. 65 Elected as aedile. 63 Conspiracy of Catiline; elected as pontifex maximus. 62 Serves as praetor; fi nds an angry mob ready to riot on his behalf. 61–60 Serves as governor of Spain, chooses between tri- umph or consulship. 59 First consulship; formation of triumvirate with Crassus and Pompey. 58 Beginning of proconsulship; defeats Ariovistus. 55 Bridges the Rhine, fi rst invasion of Britain. 54 Second invasion of Britain, death of daughter and mother. 53 Crassus killed in battle against the Parthians. 52 War with Vercingetorix culminates in the siege of Alesia. 49 Crosses the Rubicon; the Civil War begins. 48 First dictatorship; second consulship; defeats Pompey in Greece; wins surrender of superior naval squadron; Pompey murdered in Egypt. 47 Stops a rebellion in Italy with one word; campaigns in North Africa. 46 Third consulship. viii Barlag pages 08-17-16.indd viii 8/17/16 10:45 AM 45 Battle of Munda; fourth consulship; appointed dictator for life. 44 Murdered by senators; posthumous adoption of Octavius. 42 Deifi ed by the Senate. 27 Octavius hailed as Augustus, and becomes Rome’s fi rst Emperor. ix Barlag pages 08-17-16.indd ix 8/17/16 10:45 AM