Swedish Companies Create Jobs in America – A look at Swedish economic and business ties with the US The Treaty of Amity and Commerce Between the United States and Sweden, was a treaty signed on April 3, 1783 in Paris, France between the United States and the Kingdom of Sweden. The treaty established a commercial alliance between these two nations and was signed during the American Revolutionary War. In 1783 Benjamin Franklin was the American resident in Paris, and on September 28, 1782 he was given a new assignmnet by Congress, and was made Minister Plenipotentiary to His Majesty King Gustav III of Sweden. However, because Franklin was based in Paris, France, the discussions was carried out via the Swedish ambassador to the court of France, Count Gustaf Philip Creutz. On April 3, 1783, the two of them signed the treaty which was the first treaty signed by the U.S. with any nation not directly involved in the Revolutionary War. Therefore Sweden became the first neutral nation to officially recognize the young American republic. Swedish Companies Create Jobs in America – A look at Swedish economic and business ties with the US The cover illustrates the Oculus building at the new World Trade Center Transportation Hub in New York. The Oculus bear the signature of architect Santiago Calatrava and Skanska will construct the structure that will frame the hub´s main concourse. The project is expected to complete by July 2013. This is one example how Swedish companies create jobs in America. Swedish Companies Create Jobs in America | 1 Celebrating 375 years of shared heritage and prosperous trade During my travels throughout the United States, I have been struck Sweden is at the spear head in many areas in which we, together with by the enthusiasm and involvement by Swedish businessmen and the U.S., can expand even farther. Environmental technology, sustainable companies operating in the United States. Sweden is one of the largest cities and technical achievements in the areas of health care and investors in the U.S. per capita, and Sweden is the twelfth largest creative nutrition are several sectors with promising futures. investor in total. On the Swedish side, we are working closely with the Federal and To gain a better idea of the locations of Swedish trade interests in State governments. Together with the U.S. Embassy in Stockholm, the United States, including how many job opportunities they have we are continuously striving to expand cooperation between our two created, the Embassy, together with SACC-USA, among others, has countries. mapped the economic interaction between the two countries. The Swedish authorities and organizations present in the United States Sweden and the United States are celebrating a shared heritage and are all working together to promote Swedish. This extensive network future. This year marks 375 years (1638) since the establishment consists of Sweden’s thirty two consulates, who are the crux of Sweden’s of the first Swedish colony, and 230 years (1783) since the first free presence across the entire U.S. The promotion family also includes trade agreement between our countries. Also in 2013, the European the Swedish-American Chambers of Commerce (SACC-USA) with their Ambassador Jonas Hafström Union will launch negotiations for a Transatlantic Trade and Investment local chapters, SACC-NY, Business Sweden, Visit Sweden, The Office Partnership. of Growth Analysis and the Swedish Institute. Today Swedish companies, combined with American exports to Sweden, Based in House of Sweden in Washington, DC, the Embassy staff generate approximately one quarter of a million American jobs. That continues to promote Swedish interests in the United States. And we number could be multiplied by four because each job in turn creates do so with a proud history. To hightlight the 375th anniversary of the another job for subcontractors, infrastructure, and services near the establishment of the first Swedish colony in the United States, we are company. arranging meetings and events where culture, business and politics are at the center. Sweden and the U.S. share a goal of doubling exports by 2015. By combining our efforts, we can achieve this goal. That is why Sweden This booklet is our contribution to tying Sweden and the United States welcomes the decision by the EU and the U.S. to start negotiations on even closer together. a Transatlantic Trade and Investment Partnership. This is an historic decision which also gives an enormous boost to our bilateral relations. Jonas Hafström, Ambassador of Sweden to the United States 2 | Swedish Companies Create Jobs in America Two countries with an impressive relationship in trade and investment Since the founding 375 years ago of New Sweden, the colony that I strongly encourage U.S. exporters to explore opportunities in the eventually became part of Delaware and New Jersey, the interests Swedish market and to work closely with the Commercial Service in between our two countries have meshed. Today over four million U.S. Embassy Stockholm and through the network of U.S. Export Americans claim Swedish heritage, and business ties between Swedish Assistance Centers across the country. and U.S. companies are flourishing like never before. In my role as U.S. Ambassador to Sweden, a top priority is to support and advance U.S. Embassy Stockholm also collaborates closely with SelectUSA the already impressive relationship that our countries share in trade (SelectUSA.gov), the federal-level program to promote foreign invest- and investment. Our annual bilateral trade is valued at over $25 billion. ment in the U.S. Based in Washington D.C., SelectUSA is a great Over the years, Swedish companies have invested nearly $39 billion resource of information for investors. The program also serves as an in the U.S. In fact, Sweden is the 12th largest investor in the U.S., and ombudsman to facilitate the resolution of any investor issues that one of the top investors on a per capita basis. involve federal agencies. U.S. companies have invested around $23 billion in Sweden. U.S. and Moreover, U.S. Embassy Stockholm has created the FDI Finder, a tool Swedish companies are rapidly cross-pollinating, forming partnerships, for prospective investors, that demonstrates the extent of Swedish and and investing in each other’s markets. Many states, localities, and other foreign direct investments in the U.S. Ambassador Mark F. Brzezinski industry clusters throughout the U.S. are attracting innovative Swedish companies that are investing to take advantage of the large scale of the At heart, it is our people-to-people connections and the values that U.S. market and to compete globally. underpin them that keep the U.S.-Swedish relationship thriving in business and culture. Recent notable examples include the visit of This is the perfect time for U.S. exporters to focus on opportunities in Their Majesties, the King and Queen of Sweden, to Minneapolis to Sweden, one of the most dynamic and innovative markets in the world inaugurate a new wing of the American Swedish Institute; the Kennedy with an advanced IT infrastructure, world-class education, cutting edge Center’s month-long celebration of Nordic music and arts in a “Nordic clean technologies, and strong R&D. According to the World Economic Cool” festival; and Memphis, Tennessee’s annual “Memphis in May” Forum, Sweden ranks number one in the world in leveraging informa- celebration featuring Sweden. tion technologies, and Fortune Magazine notes that Stockholm offers a potent combination of creativity, R&D and business-friendly policies. It is my sincere pleasure to help introduce this publication to serve as a Many U.S. companies have established Nordic regional representation constructive resource to bolster our bilateral trade and investment. in Sweden. As many Swedish companies establish a global footprint, they often work collaboratively with U.S. partners in other markets around the world. Mark Brzezinski, Ambassador of the U.S. to Sweden Swedish Companies Create Jobs in America | 3 Table of Contents Preface by Ambassador Jonas Hafström and XDIN - Company Profile ................................................................40 Utah .............................................................................................77 Ambassador Mark Brzezinski ......................................................2-3 Maryland ......................................................................................41 Tobii - Company Profile .................................................................78 Executive Summary ........................................................................5 Massachusetts ..............................................................................42 Virginia .........................................................................................79 Swedish Economic Impact on Employment—National Level ............6 Michigan ......................................................................................43 Hilleberg - Company Profile ...........................................................80 Swedish Economic Impact on Employment—State Level .................7 ABioNova - Company Profile .........................................................44 Washington ...................................................................................81 Swedish Economic Impact on FDI and Exports—National Level .......8 Minnesota .....................................................................................45 West Virginia .................................................................................82 Value of Commodities Exported to Sweden—State Level ..................9 Mississippi ....................................................................................46 Wisconsin .....................................................................................83 Alabama .......................................................................................10 Montana .......................................................................................47 Wyoming ......................................................................................84 Alaska...........................................................................................11 T-Kartor - Company Profile ............................................................48 U.S. FDI Finder .............................................................................86 Arizona .........................................................................................12 Missouri ........................................................................................49 SAGA – Swedish American Green Alliance ....................................87 Arkansas ......................................................................................13 Nebraska ......................................................................................50 Skanska - Company Profile ...........................................................88 SAS - Company Profile ..................................................................14 Nevada .........................................................................................51 SymbioCity – Sustainability of Sweden ...........................................89 California ......................................................................................15 New Hampshire ............................................................................52 Getinge Group - Company Profile ..................................................90 Mercuri Urval - Company Profile ...................................................16 New Mexico ..................................................................................53 SymbioCare – Health by Sweden ...................................................91 Colorado .......................................................................................17 Volvo Cars - Company Profile ........................................................54 J. Lindberg & Paradox Entertainment - Company Profiles ..............92 SKF - Company Profile ..................................................................18 New Jersey ...................................................................................55 SymbioCreate – Creative Business from Sweden ...........................93 Connecticut ..................................................................................19 Magoo 3D Studios & Monterosa - Company Profiles ......................56 Aquavit & Samuelsson Group - Company Profiles ..........................94 AstraZeneca - Company Profile .....................................................20 New York ......................................................................................57 Sweden – The New Culinary Nation...............................................95 Delaware ......................................................................................21 Aerocrine - Company Profile ..........................................................58 A Nation of Innovations ...........................................................96-97 SAAB Group - Company Profile .....................................................22 North Carolina ..............................................................................59 Ericsson - Company Profile ...........................................................98 Washington, D.C. ..........................................................................23 Assa Abloy - Company Profile ........................................................60 Information and Communications Technology by Sweden ..............99 Sensys & IKEA - Company Profiles ................................................24 South Carolina ..............................................................................61 Moberg Derma - Company profile ................................................100 Florida ..........................................................................................25 North Dakota ................................................................................62 Life Science by Sweden ..............................................................101 Wackes - Company Profile ............................................................26 South Dakota ................................................................................63 Facebook – U.S. Investment in Sweden...............................102-103 Georgia .........................................................................................27 BabyBjörn - Company Profile ........................................................64 Sweden’s Historical Contact with North America ..........................104 Hawaii ..........................................................................................28 Ohio..............................................................................................65 Swedish-American Business History ............................................105 Idaho ............................................................................................29 Oklahoma .....................................................................................66 Swedish-American Chambers of Commerce USA ................106-107 Nansen - Company Profile ............................................................30 Oregon .........................................................................................67 Visit Sweden & Growth Analysis ...................................................108 Illinois ...........................................................................................31 QlikTech - Company Profile ...........................................................68 Swedish Institute .........................................................................109 Indiana .........................................................................................32 Pennsylvania ................................................................................69 Swedish-American Chamber of Commerce New York ..................110 Iowa..............................................................................................33 Rhode Island ................................................................................70 Business Sweden ........................................................................111 Kansas..........................................................................................34 Vermont ........................................................................................71 Visit Sweden: Stockholm .............................................................112 Kentucky ......................................................................................35 Volvo Group - Company Profile ......................................................72 Visit Sweden: the Icehotel ...........................................................113 ABB - Company Profiles ................................................................36 Tennessee ....................................................................................73 Swedish Economy .......................................................................114 Louisiana ......................................................................................37 Stena Bulk - Company Profile ........................................................74 A Few Facts about Sweden .........................................................115 PartnerTech - Company Profiles ...................................................38 Texas ............................................................................................75 Methodology ...............................................................................116 Maine ...........................................................................................39 SnackCo - Company Profile ...........................................................76 4 | Swedish Companies Create Jobs in America Executive Summary Sweden is one of the largest investors per capita in the U.S. Despite Machinery, electronic goods, telecom products, vehicles and other a relatively small population, Sweden is the twelfth largest investor in engineering items account for the largest share of U.S. imports from total. Sweden and approximately 1,200 Swedish-related companies have Sweden. Another significant sector includes chemical products, pharma- created jobs in all fifty states. Foreign direct investment and the opera- ceuticals and plastics in primary forms. U.S. exports to Sweden also tions of Swedish companies, together with U.S. exports to Sweden, consist of machinery and chemical products. Statistics on trade in create about a quarter of a million jobs throughout the U.S. If subcon- services is more difficult to measure, but all indicators point to a constant tractors and jobs created in surrounding areas are included, that figure, increase. Today the U.S. is Sweden’s biggest export market for services. according to Bloomberg, is quadrupled and would be over one million. The mapping of Swedish business interests in the U.S. not only shows However, trade flows in both directions. More American companies a strong, fruitful trade relationship which extends back through history, operate in Sweden than companies from any other foreign country, it also highlights the more than four million Americans who share our creating over 72,000 Swedish jobs. The Embassy map of economic Swedish heritage (2011, ACS). interaction, based on U.S. trade sources and the latest available statistics, shows Sweden’s FDI to be $42.3 billion (2011, DoC). It is 2013 will prove to be a significant year for bilateral relations between worth mentioning that every U.S. state has income generated by trade Sweden and the United States. This year we celebrate the 375th between our two countries. anniversary of the day the first Swedes landed in Delaware and New Jersey. And it has been 230 years since Sweden and the U.S. signed There are many companies which Americans recognize as being their first trade agreement. In addition, during 2013, negotiations Swedish, but there are also a number of brands that Americans do on a free trade agreement between the European Union and the U.S. not associate with Sweden. This book highlights a few sectors such will begin. as sustainable urban development, health care, creative industries, telecommunications and tourism, in which Sweden has a lot to offer. According to a study by the Swedish National Board of Trade, a U.S.– Each sector is important for both Sweden and the U.S. The cooperation EU trade agreement has the potential to increase U.S. exports to Sweden within the Swedish American Green Alliance (SAGA), a joint effort to by 15 percent and imports from Sweden by 17 percent. In other words, expand the environmental sector and work for sustainable solutions to our trade relations are excellent. And with increased free trade, additional common challenges, is also a main feature of the book. jobs will be created both in Sweden and in the U.S. Swedish Companies Create Jobs in America | 5 SwediSH eConoMiC iMpACt on eMployMent in tHe United StAteS Jobs supported – national level 221,343 total jobs supported in the United States 26,693 Jobs supported by exports to Sweden 193,400 Jobs supported by Fdi from Sweden 6 | Swedish Companies Create Jobs in America SwediSH eConoMiC iMpACt on eMployMent in tHe United StAteS Jobs supported – state level prominent and recognizable WA NH Swedish related companies with 3,094 1,054 ME VT large employment in the US: 2M6T6 ND MN 596 1,775 103 4,558 ABB H&M OR Akzo Nobel Hexagon 2,226 ID SD 4,W56I1 14N,2Y19 5M,1A01 Alfa Laval Husqvarna 327 217 MI RI Assa Abloy IKEA WY 9,405 266 100 IA PA CT AstraZeneca Sandvik NV NE 4,692 OH 9,094 NJ 5,311 Atlas Copco SAS 1,374 843 IL IN 7,582 5,222 Axel Johnsson SCA 10,390 4,119 DE UT CO WV MD 339 Bonnier Securitas 1,310 3,511 KS MO 742 VA 4,849 Ekman Skanska CA 1,573 4,126 2,K8Y83 9,290 DC Electrolux SAAB 28,148 NC 755 Elekta SSAB TN 9,546 EGreitcisnsgoen Volvo Group 2,A7Z81 5N0M7 1,O9K06 3,A8R40 6,768 7,S3C61 AL MS 2,748 GA 643 7,912 TX 11,952 LA 1,867 FL 6,694 HI AK PR 117 738 HI 604 Swedish Companies Create Jobs in America | 7 SwediSH eConoMiC iMpACt on tHe United StAteS FDI and exports – national level $42.3 billion Foreign direct investment from Sweden to US $5.3 billion exports of Commodities to Sweden $5.5 billion exports of Services to Sweden 8 | Swedish Companies Create Jobs in America