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Modern keyword test automation for Coded UI SDT282 page 5_Layout 1 9/24/12 9:43 AM Page 5 Contents ISSUE 282 • OCTOBER 2012 FROM THE EDITORS SPECIAL REPORT 11 Defining NoSQL to avoid the hype Visual Studio 2012: New and improved 11 Companies to Watch in 2013 11 Another case of FUD to dud 13 Letters NEWS 16 Intel unveils Parallel Studio 2013 page 28 17 MarkLogic update grows NoSQL market FEATURES 18 Gen-Exit: COBOL developers move on Intellectual property: 20 GE talks Intelligent Platforms Safeguarding your 22 VMware extends virtualized networking company’s code and 25 Embarcadero adds platform support software licenses 25 Serena updates Orchestrated IT tools 27 DevExpress offers multi-channel support in DXTREME tool set page 40 How to get (almost) everything you ever COLUMNS wanted in one (not very) easy step 61 CODE WATCHby Larry O’Brien A software developer’s Bill of Rights 62 ANALYST VIEWby Rob Enderle Why Microsoft’s smartphone will win 65 GUEST VIEWby Todd DeCapua Tread carefully with your mobile app 66 INDUSTRY WATCHby David Rubinstein page 52 Great time to be a developer page 49 Software Development Times (ISSN 1528-1965) is published 12 times per year by BZ Media LLC, 7 High St., Ste. 407, Huntington, NY 11743. Periodicals postage paid at Hunting ton, NY, and additional offices. SD Times is a registered trademark of BZ Media LLC. All contents © 2012 BZ Media LLC. All rights reserved. The price of a one-year subscription is US$179 for subscribers in the U.S., $189 in Canada, $229 elsewhere. POSTMASTER: Send address changes to SD Times, PO Box 2169, Skokie, IL 60076. SD Times subscriber services may be reached at [email protected] or by calling +1-847-763-9692. SDT281 Full Page Ads_Layout 1 9/13/12 2:17 PM Page 6 1 &1 DYNAMIC CLOUD SERVER DEDICATED RESOURCES WITH MAXIMUM FLEXIBILITY With a 1&1 Dynamic Cloud Server, you can change your server confi guration in real time and control costs with hourly billing. In addition, the 1&1 Dynamic Cloud Server provides great value by offering 2000 GB of free traffi c. 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Morgan,Dave Smith, • Supports databases as well as Alexandra Weber Morales static and dynamic websites CONTRIBUTING ANALYSTS Rob Enderle, Mike Gilpin, Mike Gualtieri, • Highlights hits in all of the above Jeffrey Hammond, Al Hilwa . • APIs for NET, Java, C++, SQL, etc. EDITORIAL DIRECTOR Alan Zeichick +1-650-359-4763 • [email protected] • 64-bit and 32-bit; Win and Linux CUSTOMER SERVICE SUBSCRIPTIONS +1-847-763-9692 • [email protected] "lightning fast" ADVERTISING TRAFFIC Sabrina Adler Redmond Magazine +1-631-421-4158 x125 • [email protected] LIST SERVICES Josette Strianese "covers all data sources" +1-631-421-4158 x112 • [email protected] eWeek REPRINTS Stacy Burris +1-631-421-4158 x108 • [email protected] ACCOUNTING Viena Ludewig "results in less than a +1-631-421-4158 x110 • [email protected] second" InfoWorld OTHER QUESTIONS +1-631-421-4158 x112 • [email protected] hundreds more ADVERTISING SALES reviews and developer PUBLISHER David Lyman case studies at +1-978-465-2351 • [email protected] www.dtsearch.com WASHINGTON, MIDWEST, David Lyman MID-ATLANTIC, EUROPE +1-978-465-2351 • [email protected] WESTERN U.S. Paula F. 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