WHaT LeadeRs aRe sayINg “Tony Robbins is one of the great influences of this generation. Awaken the Giant Within is a fascinating, intriguing presentation of cutting-edge findings and insights across a broad spectrum of issues, including the growing consciousness that true success is first anchored to enduring values and service to others.” — Dr. Stephen Covey Author of The 7 Habits of Highly Effective People “Awaken the Giant Within is yet another profound and powerful tool in the Robbins arsenal of self-awareness. It has been an enormous source of strength and insight for me both personally and professionally.” — Peter Guber Chairman of Mandalay Pictures and Co-owner of the L.A. Dodgers and Golden State Warriors “Tony Robbins is the leading thinker in the psychology of personal achieve- ment and peak performance. Not only does Awaken the Giant Within give you every tool you need to achieve personal excellence, but Tony’s warmth, passion and commitment will inspire you to truly master your life and to touch others in the process.” — Kenneth Blanchard, PhD Coauthor, One Minute Manager “No matter who you are, no matter how successful, no matter how happy– Tony has something to offer you.” — Hugh Jackman Actor “He has a great gift. He has the gift to inspire.” — President Bill Clinton “Tony Robbins’ coaching has made a remarkable difference in my life both on and off the court. He’s helped me discover what I’m really made of, and he’s enabled me to see things from an empowering new vantage point. With Tony’s help, I’ve set new standards for myself, and I’ve taken my tennis game—and my life—to a whole new level!” — Serena Williams 17-Time Grand Slam Tennis Champion and Olympic Gold Medalist Dreams of Destiny: A Special Message From Anthony Robbins We all have dreams…We all want to believe deep down in our souls that we have a special gift, that we can make a difference, that we can touch others in a special way, and that we can make the world a better place. at one time in our lives, we all had a vision for the quality of life that we desire and deserve. yet, for many of us, those dreams have become so shrouded in the frustrations and routines of daily life that we no longer even make an effort to accomplish them. For far too many, the dream has dissipated—and with it, so has the will to shape our destinies. Many have lost that sense of certainty that creates the winner’s edge. My life’s quest has been to restore the dream and to make it real, to get each of us to remember and use the unlimited power that lies sleeping within us all. I’ll never forget the day it really hit me that I was truly living my dream. I was flying my jet helicopter from a business meeting in Los angeles, traveling to Orange County on the way to one of my seminars. as I flew over the city of glendale, I suddenly recognized a large building, and I stopped the helicopter and hovered above it. as I looked down, I realized this was the building that I’d worked in as a janitor a mere twelve years ago! In those days, I had been concerned whether my 1960 Volkswagen would hang together for the 30-minute trip to work. My life had been focused on how I was going to survive; I had felt fearful and alone. But that day, as I hovered there in the sky, I thought, “What a difference a decade can make!” I did have dreams back then, but at the time, it seemed they’d never be realized. Today, though, I’ve come to believe that all my past failures and frustrations were actually laying the foundation for the understanding that has created the new level of living I enjoy. all these experiences have given me gifts that I’m now able to contribute to others. as I continued my flight south along the coastal route, I spotted dolphins playing with the surfers in the waves below. It’s a sight that I treasure as one of life’s special gifts. Finally, I reached Irvine, California. Looking below, I was a little disturbed when I saw that the off ramp to my seminar was jammed with bumper-to-bumper traffic for more than a mile. I thought to myself, “Boy, I hope whatever else is going on tonight gets started soon so that the people coming to my seminar arrive on time.” But as I descended to the helipad, I began to see a new picture: thousands of people being held back by security where I was just about to land. suddenly I began to grasp the reality. The traffic jam had been caused by people going to my event! although we had expected approximately 2,000 attendees, I was facing a crowd of 7,000 – in an auditorium that would only hold 5,000! When I walked into the arena from the landing pad, I was surrounded by hundreds of people who wanted to give me a hug or tell me how my work had positively impacted their lives. The stories they shared with me were incredible. One mother introduced me to her son who had been labeled “hyperactive” and “learning disabled.” Utilizing the principles taught in this book, she was not only able to get him off the drug Ritalin, but they had also since been transferred to California where her ©2013 Robbins Research International. www.tonyrobbins.com i son had been retested and evaluated at the level of genius! you should have seen her face as she shared with me this new label. a gentleman talked about how he had freed himself from cocaine using some of the conditioning techniques you’ll learn in this book. a couple in their mid-fifties shared with me that, after fifteen years of marriage, they had been on the brink of divorce until they learned about personal rules. a salesman told me his monthly income had jumped from $2,000 to over $12,000 in a mere six months, and an entrepreneur related that he had increased corporate revenues by over $3 million in eighteen months by applying the principles of emotional management. I was touched so deeply by the emotions in that room that I got choked up, and at first I couldn’t speak. as I looked out on my audience and saw 5,000 smiling, cheering, loving faces, in that moment I realized that I am living my dream! What a feeling to know that beyond a shadow of a doubt I had the information, strategies, philosophies, and skills that could assist any one of these people in empowering themselves to make the changes they desired most! a flood of images and emotions flowed over me. I began to remember an experience I’d had only a few years before, sitting in my 400-square- foot bachelor apartment in Venice, California, all alone and crying as I listened to the lyrics of a Neil diamond song: “I am, I said, to no one there. and no one heard at all, not even the chair. I am, I cried, I am, said I. and I am lost, and I can’t even say why, leavin’ me lonely still.” I remembered feeling like my life didn’t matter, as if the events of the world were controlling me. I also remember the moment my life changed, the moment I finally said, “I’ve had it! I know I’m much more than I’m demonstrating mentally, emotionally, and physically in my life.” I made a decision in that moment which was to alter my life forever. I decided to change virtually every aspect of my life. I decided I would never again settle for less than I could be. Who would have guessed that this decision would bring me to such an incredible moment? I gave my all at the seminar that night, and when I left the auditorium, crowds of people followed me to the helicopter to see me off. To say I was deeply moved by the experience would be an understatement. a tear slid down my cheek as I thanked my Creator for these wonderful gifts. as I lifted off the grass and ascended into the moonlight, I had to pinch myself. Could this be real? am I the same guy who eight years ago was struggling, frustrated, feeling alone and incapable of making my life work? Fat, broke, and wondering if I could even survive? How could a young kid like me with nothing but a high school education have created such dramatic changes? My answer is simple: I learned to harness the principle I now call concentration of power. Most people have no idea of the giant capacity we can immediately command when we focus all of our resources on mastering a single area of our lives. Controlled focus is like a laser beam that can cut through anything that seems to be stopping you. When we focus consistently on improvement in any area, we develop unique distinctions on how to make that area better. One reason so few of us achieve what we truly want is that we never direct our focus; concentrate our power. Most people dabble their way through life, never deciding to master anything in particular. In fact, I believe most people fail in life simply because they major in minor things. I believe that one of life’s major lessons is learning to understand what makes us do what we do. What shapes human behavior? The answers to this question provide critical keys to shaping your own destiny. ©2013 Robbins Research International. www.tonyrobbins.com ii My entire life has been continually driven by a singular, compelling focus: What makes the difference in the quality of peoples lives? How is it that so often people from such humble beginnings and devastating backgrounds manage in spite of it all to create lives that inspire us? Conversely, why do so many of those born into privileged environments, with every resource for success at their fingertips, end up fat, frustrated, and often chemically addicted? What makes some people’s lives an example and others’ a warning? What is the secret that creates passionate, happy, and grateful lives in many, while for others the refrain might be, “Is that all there is?” My own magnificent obsession began with some simple questions: “How can I take immediate control of my life? What can I do today that can make a difference—that could help me and others to shape our destinies? How can I expand, learn, grow, and share that knowledge with others in a meaningful and enjoyable way?” at a very early age, I developed a belief that we’re all here to contribute something unique, that deep within each of us lies a special gift. you see, I truly believe we all have a sleeping giant within us. each of us has a talent, a gift, our own bit of genius just waiting to be tapped. It might be a talent for art or music. It might be a special way of relating to the ones you love. It might be a genius for selling or innovating or reaching out in your business or your career. I choose to believe that our Creator doesn’t play favorites, that we’ve all been created unique, but with equal opportunities for experiencing life to the fullest. I decided many years ago that the most important way I could spend my life would be to invest it in something that would outlast it. I decided that somehow I must contribute in some way that would live on long after I was gone. Today, I have the incredible privilege of sharing my ideas and feelings with literally millions of people through my books, tapes, and seminars. I’ve assisted members of Congress, CeOs, presidents of companies and countries, managers and mothers, salespeople, accountants, lawyers, doctors, psychiatrists, counselors, and professional athletes. I’ve worked with phobics, the clinically depressed, people with multiple personalities, and those who thought they had no personality. Now I have the unique good fortune of sharing the best of what I’ve learned with you, and for that opportunity I am truly grateful and excited. Through it all, I’ve continued to recognize the power individuals have to change virtually anything and everything in their lives in an instant. I’ve learned that the resources we need to turn our dreams into reality are within us, merely waiting for the day when we decide to wake up and claim our birthright. I wrote this book for one reason: to be a wake-up call that will challenge those who are committed to living and being more to tap their god-given power. There are ideas and strategies in this book to help you produce specific, measurable, long-lasting changes in yourself and others. you see, I believe I know who you really are. I believe you and I must be kindred souls. your desire to expand has brought you to this book. It is the invisible hand that guided you. I know that no matter where you are in your life, you want more! No matter how well you’re already doing or how challenged you now may be, deep inside of you there lies a belief that your experience of life can and will be much greater than it already is. you are destined for your own unique form of greatness, whether it is as an ©2013 Robbins Research International. www.tonyrobbins.com iii outstanding professional, teacher, businessperson, mother, or father. Most importantly, you not only believe this, but you’ve taken action. you not only clicked to view this book, but now you’re also reading it! The promise of this book is to produce incredible results in your life. Clearly, you’re the kind of person who won’t cheat yourself by dabbling. By consistently taking advantage of each of the chapters in this book, you’ll ensure your ability to maximize your potential. I challenge you not only to do whatever it takes to read this book in its entirety (unlike the masses who quit) but also to use what you learn in simple ways each day. This is the all-important step that’s necessary for you to produce the results you’re committed to! Let your journey begin! With love and respect, Tony Robbins P.s.: as I read these words this morning in 2013—more than 20 years after I wrote them—the only thing that has changed is that I’m even more grateful for all that I’ve learned and all that I can share. Today, I’ve had the privilege of serving more than 50 million people in over 100 countries, with more than 4 million people attending my live seminars. I’m sending you this gift of a condensed version of my 544-page original book in the hope it will touch your life in a powerful and empowering way. If it does, please take what you’ve learned and pay it forward by helping someone else, and keep the gift growing. I hope someday I’ll get the chance to meet you, perhaps at a seminar or walking down the street, and then I’ll get to learn exactly how you’ve applied these strategies to significantly enhance the quality of your life, and perhaps the lives of those you love! Now back to your journey. Let’s begin with… ©2013 Robbins Research International. www.tonyrobbins.com iv TaBLe OF CONTeNTs Insights From: Unleash Your Power (Part 1) Creating Lasting Change decisions: The Pathway to Power Life’s Most Important Lesson Belief systems: The Power to Create and destroy Change Can Happen in an Instant How to get What you Really Want emotions of Power Challenge: The Ten-Day Mental Challenge Strategies From: Taking Control—The Master System (Part 2) Life Values: your Personal Compass Rules: setting Up the game so you Can Win Identity: The Key to expansion Challenge: Who Am I? The Power That Shapes Your Life Tools From: The Seven Days to Shape Your Life (Part 3) emotional destiny exercise: The Only True success Relationship destiny exercise: The Place to share and Care Master your Time & Life exercise Secrets From: A Lesson in Destiny (Part 4) The Secret to Living Is Giving Challenge: Contribution ©2013 Robbins Research International. www.tonyrobbins.com vi CReaTINg LasTINg CHaNge For changes to be of any true value, they’ve got to be lasting and consistent. We’ve all experienced change for a moment, only to feel let down and disappointed in the end. In fact, many people attempt change with a sense of fear and dread because unconsciously they believe the changes will only be temporary. a prime example of this is someone who needs to begin dieting, but finds himself putting it off, primarily because he unconsciously knows that whatever pain he endures in order to create the change will bring him only a short-term reward. For most of my life I’ve pursued what I consider to be the organizing principles of lasting change, and you’ll learn many of these and how to utilize them in the pages that follow. But for now, I’d like to share with you three elementary principles of change that you and I can use immediately to change our lives. While these principles are simple, they are also extremely powerful when they are skillfully applied. These are the exact same changes that an individual must make in order to create personal change, that a company must make in order to maximize its potential, and that a country must make in order to carve out its place in the world. In fact, as a world community these are the changes that we all must make to preserve the quality of life around the globe. sTeP ONe Raise your standards any time you sincerely want to make a change, the first thing you must do is to raise your standards. When people ask me what really changed my life 30 years ago, I tell them that absolutely the most important thing was changing what I demanded of myself. I wrote down all the things I would no longer accept in my life, all the things I would no longer tolerate, and all the things that I aspired to becoming. Think of the far-reaching consequences set in motion by men and women who raised their standards and acted in accordance with them, deciding they would tolerate no less. History chronicles the inspiring examples of people like Leonardo da Vinci, abraham Lincoln, Helen Keller, Mahatma gandhi, Martin Luther King, Jr., Rosa Parks, albert einstein, Cesar Chavez, soichiro Honda, and many others who took the magnificently powerful step of raising their standards. The same power that was available to them is available to you, if you have the courage to claim it. Changing an organization, a company, a country— or a world—begins with the simple step of changing yourself. sTeP TWO Change your Limiting Beliefs If you raise your standards but don’t really believe you can meet them, you’ve already sabotaged yourself. you won’t even try; you’ll be lacking that sense of certainty that allows you to tap the deepest capacity that’s within you even as you read this. Our beliefs are like unquestioned commands, telling us how things are, what’s possible and what’s impossible, what we can and cannot do. They shape every ©2013 Robbins Research International. www.tonyrobbins.com 2