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plastic electronics > e-book Plastic Electronics for Packaging The plastic electronics market is seen as presenting a paradigm shift in how electronic products and components may be produced in the future and as such is regarded as a disruptive technology. WWW.INTERTECHPIRA.COM Plastic Electronics for Packaging IntertechPira Business Intelligence Clifford Crosfield Providing knowledge for niche, emerging and high-growth industries Published by About viewing this ebook Services IntertechPira This document will attempt to open in IntertechPira provides events, market research, publications, strategic and technical consulting to 19 Northbrook Dr full page viewing mode by default for niche, emerging and high-growth industries. Market coverage includes lighting and displays, clean Portland, Maine 04105 a more immersive reading experience energy, home and personal care, industrial biotechnology, performance materials and chemicals. USA and to maximize screen space. Press IntertechPira is a division of Pira International. the “esc” key at any time to return to Events T +1 207 781 9800 normal viewing mode and access the IntertechPira events combine productive networking, high calibre presentations and targeted F +1 207 781 2150 document viewing and navigation tools marketing opportunities for key decision makers across the globe in niche, emerging and high E [email protected] in your pdf reader. growth industries. W www.intertechpira.com Market Research Our ongoing research programmes with an established and extensive network of worldwide experts, Pira International Ltd acknowledges product, service and company names referred to in this consultants and researchers in over 50 countries give us a headstart when sourcing technical and report, many of which are trade names, service marks, trademarks or registered trademarks. The facts set out in this publication are obtained from sources which we believe to be reliable. However, we market intelligence. With access to unique, proprietary databases we can deliver the hard-to-find accept no legal liability of any kind for the publication contents, nor any information contained therein nor information you need. conclusions drawn by any party from it. No part of this publication may be reproduced, stored in a retrieval Publications system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or IntertechPira offers a range of reports and reference and technical books for niche and emerging otherwise without the prior permission of the Copyright owner. industries. Our market reports set the industry standard for establishing market sizes and forecasting future developments, while our technical books provide you with a comprehensive overview of the © Copyright Pira International Ltd 2010 (IntertechPira is a division of Pira International) latest technology developments. Publisher Strategic & Technical Consulting Rav Lally Our bespoke consulting services across a range of niche, emerging and high-growth industries offer [email protected] a wealth of experience, helping your business plan its strategy with confidence and crystallise business decisions. Head of editorial Adam Page Business Support [email protected] You get high quality business support which is cost effective and when you need it, with an exceptional client retention record as a testament to our dedicated and thorough processes. Head of market research IntertechPira has a track-record of meeting and exceeding client expectations. Nick Waite IntertechPira Membership for Plastic Electronics [email protected] Membership includes 3 conference places at each of our Plastic Electronics events as well as extensive access to our wide range of ebooks, journals, webinars and training modules. Contact Head of US publishing Michael Mooney at +207 781 9631 or [email protected] for more information. Charles E. Spear, Jr. [email protected] Find out more www.intertechpira.com Assistant editor Contact: Pira International Sales Mina Odavic Bill Allen [email protected] +44 (0)1372 802086 [email protected] Customer services manager Denise Davidson [email protected] T +44 (0)1372 802080 WWW.INTERTECHPIRA.COM table of contents 2 3 Overview of the Plastic Electronics Industry Packaging Applications for Plastic Executive Summary PE Technology Applications for Packaging Electronics Introduction 4RFID Which Packaging Sectors? PE Technology Applications for Packaging 4Sensors Packaging Market Drivers Materials and Processing Developments 4Intelligent/Interactive Packaging PE in Packaging Packaging Applications for Plastic Electronics 4Paper Electronics 4 Outlook to 2020 4Displays and Signage Summary 4E-books and Paper 1 Market Drivers Materials and Processing Developments Outlook to 2020 4Conductors Opportunities for PE 4Microparticles Regulatory Issues Introduction and Methodology 4Nanoparticle Dispersions 4RoHS Introduction 4Metal Oxides 4Communication Protocols Objective 4Seeding Materials 4Summary Methodology 4Organic Conductors Definitions Organic Semiconductor Materials 4Organic Light Emitting Diodes 4Organic Field Effect Transistors List of Tables and Figures 4Dielectrics 4Flexography 4Inkjet Printing 4Soft Lithography 4Gravure 4Offset Litho 4Screen Printing 4Thermal Ablation 4Substrates 4Processes: Advantages and Disadvantages WWW.INTERTECHPIRA.COM plastic electronics > e-book > plastic electronics for packaging Executive Summary Introduction Plastic electronics opens up the potential to apply functionality The plastic electronics (PE) Market is seen as presenting a paradigm across these packaging media as well as to other applications It is important to shift in how electronic products and components may be produced including RFID (printed antennae), product track & trace, brand consider packaging in the future and as such is regarded as a disruptive technology. protection/anti-counterfeit, product authentication, sensors (for in its wider context, What are the factors driving this interest and why is plastic food packaging) as well as interactive and intelligent functionality. from point of sale electronics creating so much interest? displays or cartons, PE Technology Applications for Packaging Firstly it can enable ‘flexible’ electronic components and devices labels, sleeves, caps to be produced (as opposed to rigid surfaces). It combines known RFID – the potential to print RFID tags using conductive inks will and seals, blister printing processes with the ability to apply functional materials on enable cost effective RFID tagging. This can provide a commercially foils, paper products, these flexible substrates. viable alternative to RFID chipped tags. books, greeting cards, printed TABLE 0.1 Packaging sectors, markets and opportunities Sensors – the potential to produce cost effective sensors creates a for plastic electronics range of potential applications from food (visual indicator of food media, advertising and displays. condition), medicine and patient care (i.e. wrist sensors; medicine These printing processes could enable cost effective production of usage monitoring), and physical indicators (for strain, load etc). CLICK TO VIEW TABLE such components or devices as well as providing functionality and flexibility. Intelligent/Interactive Packaging – applications including point of sale displays, advertising headers and banners, and shelf These developments could have particular significance for packaging. ready packaging and product promotions. TABLE 0.2 Printing processes for plastic electronics: Paper Electronics – an area of ongoing development, as it has advantages and disadvantages the potential to create cheap electronic devices. It is important to consider packaging in its wider context, from Displays and Signage – applications including large format CLICK TO VIEW TABLE point of sale displays or cartons, labels, sleeves, caps and seals, flexible signs, with integrated power source, and may have blister foils, paper products, books, greeting cards, printed media, applications in point of sale, and display packaging and header / advertising and displays. promotional banners. 4 CHAPTER ES 1 2 3 4 TOC WWW.INTERTECHPIRA.COM plastic electronics > e-book > plastic electronics for packaging Executive Summary E-books and Paper – this area of development has some into packaging materials and formats and the challenges and correlation to packaging in terms of embracing printing on flexible opportunities with integrating graphic designs in packaging with conductive substrates but for real time functionality. plastic electronic functionality, as well as the stages to integrate. Examples of packaging integration are covered as well as a guide So how do packaging companies react to these opportunities to the process step for integration. and challenges? Will they be integral to the drive to develop these process and products or is this coming from brand owners The e-book looks at the advantages and disadvantages of the or consumers. The structure of the packaging industry and the processes used in plastic electronics and how they correlate to different segments must be considered in this context. packaging applications and processes. Some sectors would appear to have the end market requirements Packaging Applications for Plastic Electronics or product enhancement criteria that would correlate to these What packaging sectors in the future would be most attractive - e.g. brand protection; track and trace (printed RFID); point of sale to plastic electronic devices and why? What are the constraints, displays; merchandising and product promotion headers, banners barriers and issues as well as the opportunities, requirements and and on pack promotions; toy packaging; greetings cards and drivers in the packaging sectors? children’s books. In order to understand these, the e-book looks at both the brand The approach for plastic electronics applications and processes owner and retail markets and the packaging markets and their should embrace early on, the consideration of end markets, market product applications. applications and relevance, and attempt to identify the drivers and needs of these, as well as key criteria of brand owners and or Both are experiencing pressures, issues and driving forces but consumers in the identified markets. the important point is to understand the direction, pace and scale of these and how they offer opportunities or constraints to Materials and Processing Developments commercial opportunities for PE. The e-book covers conductors, semiconductors, dielectrics, flexography, inkjet, lithography (soft and offset), gravure, screen In order to consider these aspects the study looks at the current issues print and thermal ablation. impacting on packaging markets. Whilst these may vary in terms of degree of impact, the aim is to give a reference point for understanding The aim in this section is to understand the integration issues where opportunities for plastic electronics may have correlation. 5 CHAPTER ES 1 2 3 4 TOC WWW.INTERTECHPIRA.COM plastic electronics > e-book > plastic electronics for packaging Executive Summary The chapter examines the drivers, market forces and issues The outlook for plastic electronic devices and potential for impacting on packaging and how they are responding to these, applications for packaging looks promising and the more the as well as the packaging segments, formats, markets, market functionality they provide, allied to the value added and potential application and PE technologies. The study examines the market USP, are shown to brand owners, retailers and packaging companies, trends for these as well as the trends in 21 end use market the more the potential opportunities should be identified. segments that use packaging. TABLE 0.3 Plastic electronics and packaging: integration process steps TABLE 0.4 Packaging market drivers Outlook to 2020 CLICK TO VIEW TABLE This chapter examines the forecasts to date, the correlation of packaging and packaging segments, as well as the packaging segments by value and growth. The chapter considers the correlation between plastic electronic segments and packaging segments by size, trends as well as integration criteria, and outlines a guide chart as to how PE application for packaging may evolve over the next ten years. The e-book also considers environmental concerns, standards, and communication protocols. TABLE 0.5 Potential phases for PE in packaging development Summary The e-book gives an overview, analysis and road map for CLICK TO VIEW TABLE considering the production, commercialization and marketing for plastic electronics for packaging applications. 6 CHAPTER ES 1 2 3 4 TOC WWW.INTERTECHPIRA.COM plastic electronics > e-book > plastic electronics for packaging 1 Introduction and Methodology Introduction new processes to develop? Much has been written about plastic electronics and the potential ...the scope of disruptive impact these materials and processes and applications Objective this study will may have, not only on existing technologies but on the opportunities The objective is to seek to understand the opportunities being made look at the they may open up. possible by plastic electronic technologies and how they may evolve technologies, the and the impact they may have on packaging and the markets, drivers, challenges, In order to understand the breadth of this potential impact and brand owners, consumers, developers and intermediary partners in which technologies may find commercial applications and what the packaging supply chain. What form will they appear in and how constraints, routes to market may be open, with particular reference to packaging to get the end user to buy into the opportunities they afford? advantages, USP, applications, the scope of this study will look at the technologies, and end use the drivers, challenges, constraints, advantages, USP, and end use The point here is to try and understand what this will mean to potentials. potentials. the packaging sector, brand owners and end users and identify the market needs and commercial basis, as well as price point The experience in other technology areas, such as brand protection, acceptance. The route from developer to end use market supply will also be considered to enable comparison of developing and needs to be considered for each technology and the methodology emerging technology and how these issues and opportunities to achieve this. evolved into commercial applications. How will the developers and researchers move these concepts from The study will embrace issues such as technology push or consumer or development phase through to manufactured product and through brand owner pull? Inventive technology, commercial viability? Routes supply chains to market. Is this best done through IP licensing or to market? Brand or product enhancement or novel technology? How through collaborative arrangements or start up operations, or joint is the technology to be commercially produced? Does the consumer ventures with manufacturers? or the brand owner see the benefit and will they pay? Will the drive come from brand owners who see a unique selling The study will consider which of the technologies may find earlier point or a market differentiator, or from marketers who see consumer routes to market and why and what are the potential applications trends or interest that could provide the brands with a USP? for packaging and how will this effect the packaging formats and sectors. Who will be best placed to integrate or produce these and The purpose in this is to try and understand the ways in which can they be done on existing or converted equipment or require these new concepts can be developed, produced and marketed and 7 CHAPTER ES 1 2 3 4 TOC WWW.INTERTECHPIRA.COM

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