1 QZ qaazqaaz.com P2P "AdWords" for native advertising through opinion leaders 2 Native ad is imbedded in content ad (or is a content itself). The difference between content and advertising fades to zero, so that traditional ad blindness does not occur 3 Summary The World faces active growth of native advertising market. By 2020 01 European advertisers spendings will reach $13.2 billions in contrast with $5.2 billions in 2015 Qazqaar.com increases quality of bloggers advertising, controlling and 02 monitoring effectiveness of it. With its help advertisers get a chance to enter mass market without any barriers 03 Qaazqaaz.com tools allows advertisers to by native advertising from opinion leaders (bloggers) allover the world and pay cryptocurrency for it Qaazqaar.com MVP successful presentation on CIS market via Youtube 04 allows to procced wide scaled entrance to international market and to other social networks 4 Contents Market ICO qaazqaaz Team Native advertising market Emission, processes, Project review Team, advisers, escrow review bonus 5 Bloggers native advertising market is growing up Market is growing Opinion leaders – is a trend Bloggers are under Native advertising market is Advertising with opinion leaders corporations priority growing worldwide is world trend of 2017. eMarketer: European advertisers eMarketer: In closest 12 months In 2017г. Amazon announced the spendings for native advertising will 84% of USA marketologists are to start of specialized reference reach $13.2 bil by 2020 in contrast start the campaign together with campaign with opinion leaders. with $5.2 bil in 2015. opinion leaders Google and Wildberries April BI Intelligence: By 2021 in USA, MediaKix: Brands spendings for report, shows that biggest part of native advertising share will reach Instagram-bloggers are about $1 bil a customers start not with the search of 74% from general advertising year this market is expected to rise a certain product but asks the incomes (56% in 2016) up 2 times by 2019..." question themselves «what do I Adyoulike: Brands are to double need». To find the answer they visit their native advertising spendings in social networks Instagram and closest three years Youtube mostly 6 Advertising with bloggers is possible in all social networks In the same time this market is not under social networks control Month social markets audience in millions «Vk.com»: "... 2016 showed that Facebook 2047 volume of official and non official advertising became about the Instagram 1500 same – 4 bil rubles…» Youtube 700 VK 81 vk 7 Market and marketplaces development barriers % High communicational Advertising effect is not under International transactions are Market members are not in a expenses monitoring so high hurry to cooperate To get advertising expected quality Advertising effect is not under monitoring. Foreign bloggers are expensive. Market members are not in a hurry to advertisers have high communicational Present marketplaces makes Financial agents are needed for communicate. Popular bloggers are not costs communicational spendings lower only international transactions intended to open access for statistics to for bloggers selection. marketplaces and agencies 8 Contents Market qaazqaaz Team ICO Native advertising market Project review Team, advisors, escrow Emission, process, bonus review 9 How does qaazqaaz.com work? qaazqaaz.com QZ Selection of bloggers/ Smart contract Advertiser agencies conditions fixation Placement Bloggers/agencies selection in Native advertisement accordance with result cost Contracts placement (view, link, coverage…) history Bloggers audience Database Payment on smart-contract Views, likes, links… QZ Results Training monitoring Trainings aimed to high Blogger/Agency quality advertising Results monitoring via qaazqaaz.com or other statistics services QZ Statistics services 10 We make native advertising market transparent Key functions of qaazqaaz.com are free We increase bloggers We make international advertising quality transactions cheaper By mean of training and effect Thanks to use of QZ tokens monitoring between bloggers and qaazqaaz.com advertisers QZ We decrease We implement Cost Per Action communication cost pricing model Making transparent funnel We help to buy and sell advertising between advertising and real with payment for the action, and actions just for the fact of advertising We are not affiliated with any of advertising or producing agencies. Market members contact details are published openly