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Marketing Strategy and Competitive Positioning (4th Edition) PDF

633 Pages·2008·49.522 MB·English
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Preview Marketing Strategy and Competitive Positioning (4th Edition)

Description:
Thoroughly updated with new examples and the latest research findings, this new edition also boasts updates case studies in each chapter, taken from recent editions of the Financial Times, that illustrate the practical implications of the issues raised.
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.