International Series on Computer Entertainment and Media Technology Artur Lugmayr Emilija Stojmenova Katarina Stanoevska Robert Wellington E ditors Information Systems and Management in Media and Entertainment Industries International Series on Computer Entertainment and Media Technology Series Editor Newton Lee, Tujunga, California, USA TheInternationalSeriesonComputerEntertainmentandMediaTechnologypresents forward-lookingideas,cutting-edgeresearch,andin-depthcasestudiesacrossawide spectrumofentertainmentandmediatechnology.Theseriescoversarangeofcontent fromprofessionaltoacademic.EntertainmentTechnologyincludescomputergames, electronic toys, scenery fabrication, theatrical property, costume, lighting, sound, video, music, show control, animation, animatronics, interactive environments, computer simulation, visual effects, augmented reality, and virtual reality. Media Technologyincludesartmedia,printmedia,digitalmedia,electronicmedia,bigdata, assetmanagement,signalprocessing,datarecording,datastorage,datatransmission, mediapsychology,wearabledevices,robotics,andphysicalcomputing. More information about this series at http://www.springer.com/series/13820 Artur Lugmayr Emilija Stojmenova (cid:129) Katarina Stanoevska Robert Wellington (cid:129) Editors Information Systems and Management in Media and Entertainment Industries 123 Editors ArturLugmayr Katarina Stanoevska Visualisation andInteractive Media University of St.Gallen Curtin University St.Gallen Perth, WA Switzerland Australia RobertWellington Emilija Stojmenova Schoolof Computer andMathematical University of Ljubljana Sciences Ljubljana Auckland University of Technology Slovenia Auckland NewZealand ISSN 2364-947X ISSN 2364-9488 (electronic) International Series onComputer Entertainment andMedia Technology ISBN978-3-319-49405-0 ISBN978-3-319-49407-4 (eBook) DOI 10.1007/978-3-319-49407-4 LibraryofCongressControlNumber:2016958467 ©SpringerInternationalPublishingAG2016 Thisworkissubjecttocopyright.AllrightsarereservedbythePublisher,whetherthewholeorpart of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission orinformationstorageandretrieval,electronicadaptation,computersoftware,orbysimilarordissimilar methodologynowknownorhereafterdeveloped. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publicationdoesnotimply,evenintheabsenceofaspecificstatement,thatsuchnamesareexemptfrom therelevantprotectivelawsandregulationsandthereforefreeforgeneraluse. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authorsortheeditorsgiveawarranty,expressorimplied,withrespecttothematerialcontainedhereinor foranyerrorsoromissionsthatmayhavebeenmade. Printedonacid-freepaper ThisSpringerimprintispublishedbySpringerNature TheregisteredcompanyisSpringerInternationalPublishingAG Theregisteredcompanyaddressis:Gewerbestrasse11,6330Cham,Switzerland Preface This book was motivated by the current transformation towards digital media houses, which disrupts current media industry business models. In particular, we wantedtoadvancetheresearchfieldofinformationsystemsinmediaindustry.This resultingbookisbasedonseveralactivitieswhichwehavebeenconductinginthe past, and are still undertaking: (cid:129) AssociationforInformationSystems(AIS)SpecialInterestGroup(SIG)eMedia https://aisnet.org/group/SIG-eMedia (cid:129) European Conference on Information Systems (ECIS) Track: IT in Media Industry (cid:129) Pacific Australasian Conference on Information Systems (PACIS) Track: IT in Media Industries The editors wish to thank all the authors contributing time and efforts to the developmentofthiseditedbookandcontributetotheepistemologyofinformation systemsresearchinmediaindustry.Weespeciallyliketopinpointtothefollowing resources, if you wish to advance your knowledge in this domain: (cid:129) Book webpage and eMail list: www.artur-lugmayr.com (cid:129) Email list: http://mail.ambientmediaassociation.org/mailman/listinfo/ais-sig- emedia_ambientmediaassociation.org (cid:129) Introductionpublications:weadvisethefollowingpublicationsasstartingpoint for readers in this domain: [1], [2], and [3] Authors submitted their initial chapters in form of abstracts. The editors of this book invited the most promising chapters for a full chapter submission. These chapters underwent a double-blind review process. We therefore would like to thank all the reviewers for their valuable work and input and fruitful suggestions. Fromthe30submittedchapters,16chaptersmadeitintothebook.Itistostatethat two chapters have been invited from the ECIS Track ‘IT in Media Industry’, organized by Cinzia Dal Zotto and Artur Lugmayr in 2015, which leads to an acceptance rate of roughly 50%. v vi Preface We also would like to thank Springer-Verlag for the very fruitful and easy cooperation, especially for their patience for waiting for the final volume. As editors, we hope you will be enjoying the fascinating contributions to the book. [1] Lugmayr, A. (2013). Brief introduction into information systems and man- agement research in media industries. In 2013 IEEE International Conference on Multimedia and Expo Workshops (ICMEW) (2013) (pp. 1–6). [2] Lugmayr, A., & Zotto, C. D. (2015). Convergence is not King—The tripe convergence, coexistence, and divergence is King. In A. Lugmayr, & C. D. Zotto (Eds.), Media convergence handbook (Vol. 1): Journalism, Broadcasting, And Social Media Aspects Of Convergence And Media Convergence Handbook (Vol. 2): Firm and user perspective. Springer. [3]Lugmayr,A.etal.(2016).Acomprehensivesurveyonbigdataresearchandit’s implications—What is really ‘new’ in big data? It’s cognitive big data. In Proceedings of the 20th Pacific-Asian Conference on Information Systems (PACIS 2016) (2016). Perth, Australia Artur Lugmayr Ljubljana, Slovenia Emilija Stojmenova St. Gallen, Switzerland Katarina Stanoevska Auckland, New Zealand Robert Wellington Contents Part I Content, Service, Application, and Artistic Viewpoint on IS&M in Media and Creativity Industries An ARTISAN Perspective for Software Development, Commercialisation and Artistic Co-creation: A Case Study . ..... .... 3 John R. Taylor Multi-Screen Viewing and Contents: Understanding Connected TV.... 25 Patricia Diego, Cristina Etayo and Enrique Guerrero Information and Communication Technology for Government by Design: The New Digital Media, Actors, Creative Influences, and Fields of Play.. .... .... ..... .... .... .... .... .... ..... .... 47 Shefali Virkar Part II Management, Marketing, Business Aspects and Strategic Importance of IT and IS&M in Creative eMedia Industries The Strategic Role of Communication Standards for Media Companies.... .... .... .... ..... .... .... .... .... .... ..... .... 83 Thomas Hess, Antonia Köster and Christian Matt “Own-It”: Managing Intellectual Property Processes via the Activity Table in Creative Industries.. ..... .... .... .... .... .... ..... .... 101 Dolores Modic and Nadja Damij Creative Co-production: The Adaption of an Open Innovation Model in Creative Industries... .... ..... .... .... .... .... .... ..... .... 119 Kaveh Abhari and Elizabeth J. Davidson vii viii Contents Part III Social Media, Consumer, Audience, Human-Computer-Interaction, and User Viewpoints Marshall McLuhan, Affordance, Mapping, and Human Computer Interaction in Interactive Media... .... .... .... ..... .... 133 Robert Wellington Towards a Personalised and Context-Dependent User Experience in Multimedia and Information Systems. .... .... .... .... ..... .... 149 Matevž Pesek, Gregor Strle, Jože Guna, Emilija Stojmenova, Matevž Pogačnik and Matija Marolt Using Social Media as a Mechanism to Consolidate the Organizational Memory—Insights from the Attention Based View of the Firm Theory.... .... .... .... .... .... ..... .... 173 Victor F.A. Barros and Isabel Ramos Part IV Technology Perspective of the Usage of Media in IS&M in Media Industry and the Application of Media in IS&M across Domains: Technology, Processes, Workflows, Infrastructures and Global Production Pipelines Systems Analysis as a Basis for Designing IT in the Media Industry.... .... .... ..... .... .... .... .... .... ..... .... 207 Svenja Hagenhoff Digital Production Pipeline for Virtual Cultural Heritage Applications Using Interactive Storytelling... .... .... .... ..... .... 223 Luka Pavlič, Selma Rizvić and Domen Mongus Automated Augmented Reality Content Creation for Print Media. .... 245 Rocco Raso, Sebastian Cucerca, Dirk Werth and Peter Loos Part V Methods, Approaches, and Importance of IT and Information Systems and Management in Media–Media and Content as Part of IS&M across Application Domains Issues of e-Collaboration and Knowledge Management in Media Industries. .... .... .... .... ..... .... .... .... .... .... ..... .... 265 Blaž Rodič Model-Driven Design of eMedia: Virtual Technology Transfer Office .... .... .... ..... .... .... .... .... .... ..... .... 279 Rumen Andreev, Daniela Borissova, Alexander Shikalanov and Tsvetelina Yorgova Contents ix TheImpactofFluidPublishingonMediaInformationManagement— A Survey of Latest Journalistic Trends as Data-Driven Journalism, Journalism as Process and Metrics-Driven Journalism . .... ..... .... 299 Björn Stockleben and Artur Lugmayr Determining the Benefit of Interactive Videos in the Health Sector: Validating a Custom Measurement Instrument ... .... .... ..... .... 319 Michael Langbauer, Franz Lehner and Nadine Amende Part I Content, Service, Application, and Artistic Viewpoint on IS&M in Media and Creativity Industries