“How To Make Five Figures a Month With AdSense” © Michael Cheney “How To Make Five Figures A Month With AdSense” By Michael Cheney How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos 1 “How To Make Five Figures a Month With AdSense” © Michael Cheney COPYRIGHT NOTICE How To Make Five Figures a Month With AdSense: AdSense Videos NOTICE: You Do NOT Have the Right to Resell this Report Copyright © Michael Cheney ALL RIGHTS RESERVED. No part of this report may be reproduced or transmitted in any form whatsoever, electronic, or mechanical, including photocopying, recording, or by any informational storage or retrieval system without express written, dated and signed permission from the author. DISCLAIMER AND/OR LEGAL NOTICES: The information presented herein represents the view of the author as of the date of publication. Because of the rate with which conditions change, the author reserves the right to alter and update his opinion based on the new conditions. The report is for informational purposes only. While every attempt has been made to verify the information provided in this report, neither the author nor his affiliates/partners assume any responsibility for errors, inaccuracies or omissions. Any slights of people or organizations are unintentional. If advice concerning legal or related matters is needed, the services of a fully qualified professional should be sought. This report is not intended as for use as a source of legal or accounting advice. You should be aware of any laws which govern business transactions or other business practices in your country and state. Any reference to any person or business whether living or dead is purely coincidental. How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos 2 “How To Make Five Figures a Month With AdSense” © Michael Cheney CONTENTS Part #1. Get Back To Basics Page 4 Part #2. Big Content Mistakes Page 5 Part #3. How To Harness The Power of Keywords Page 6 Part #4. Don't Use The Word 'Ads' - It's A Dirty Word Page 7 Part #5. Interview With Michael Cheney Page 12 How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos 3 “How To Make Five Figures a Month With AdSense” © Michael Cheney Part #1. Get Back To Basics Before we get started here are some promises for you: Promise # 1 - You will NOT get BS, waffle or off-topic info from me. Time is money and we're all busy. Promise # 2 - You will only get advice from me on things that I KNOW work because I have used them myself to increase my AdSense earnings Promise # 3 - You will only increase your AdSense earnings if you TAKE ACTION Let's get started.. Get Back To Basics I love basics. Why bother complicating something that is, in essence, very simple? To make a ton of money with AdSense there are just 4 things you need to get right: 1. Content 2. Keywords 3. Your ads 4. Traffic There you go, I said it. You need to burn those 4 things into your mind. How often do you find yourself wandering off-course when really you should have the above 4 items as your compass? They will guide you to AdSense success. By focusing on improving each of the above 4 areas I now make over $19,000 per month with AdSense. How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos 4 “How To Make Five Figures a Month With AdSense” © Michael Cheney Did you know you can easily double your AdSense revenue by using this every day household object - what is it? A ________ of course! The answer's in Video 6 of AdSense Videos Part #2. Big Content Mistakes Content - the first of the four areas you need to master to start raking in AdSense cash. Did your Mother ever tell you that 'everything in moderation is okay'? Well, she was an AdSense genius that woman! There is a definite road to disaster with AdSense and it comes by doing too much of one thing. 1. Don't have a site built purely from your own content. Why? Because it will take too long to grow lots of pages. Although unique, quality content is the bees knees if you ignore other sources of content you are, to quote the cheese-gurus, 'leaving money on the table'. 2. Don't have a site built purely from other people's content. Why? Because you'll have little that's unique on your site. Every man and his dog tries to borrow other people's content and use content that already exists elsewhere. But that doesn't make it right: "If you do what everybody else does, you'll get what everybody else gets." Search engines can frown on duplicate content so if you use sources of content that are not unique you'll need to do things to make those pages unique. But the best plan is not build a site entirely from other people's content 3. Don't have a site built purely of 'synthesized' content. How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos 5 “How To Make Five Figures a Month With AdSense” © Michael Cheney Why? Because using fancy article-crawling-machines and other 'automatic content machines' will backfire on you eventually. It might make you some revenue in the short-term but it's like trying to build a house with bricks but no mortar. Sure - it's WAY quicker, but I know which house I'd rather live in and which one is still going to be there in a year's time.. You will learn that one of the best and easiest ways to get hold of unique, quality content that you can use with your AdSense ads is to ____ ________ ______ . The answer's in Video 2 of AdSense Videos Part #3. How To Harness The Power of Keywords I want to talk to you about keywords. I'll be honest - there's an enormous amount of cr*p around to do with using keywords to get higher AdSense earnings so I'm going to set the record straight. What Keywords Can And Can't Do When I first started using AdSense (remember I was pulling in a poxy $2 per day) I shunned the high paying keyword lists you see everywhere. I thought they were a scam. The thing is - although there are some low-quality ones out there, if you do the research (and BELIEVE me, I've done that alright) then you can find lists that are worth TEN TIMES more than people charge for them. So how does it all work? 6 “How To Make Five Figures a Month With AdSense” © Michael Cheney How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos Well, quite simply, what you get paid by Google is determined by how much advertisers are willing to pay, per click, for any given phrase. To get paid more you need to focus on the higher paying phrases so that, on average, you will get paid more per click. Is it really that simple? Well, not quite. You also need to take into account that just because a certain phrase pays well doesn't mean that you can get a good search engine ranking for it or that you can attract any people to your pages who are interested in it. That's why I recommend using multiple tools to help you get the definitive answer on the best phrases to use. (I go through this in detail in Video 2 of AdSense Videos). Should I go after high paying phrases regardless of topic? No siree! This is another big no-no. Don't jump on the bandwagon unless the phrase is related to what your website is about and more importantly: WHAT YOU HAVE A PASSION FOR Did I just use the word 'passion' in an Ebook about AdSense? You bet I did!! If you're not passionate about the chosen theme of your website then this will come across to your visitors. If you are not passionate about your chosen theme then you will soon tire of putting in the hours to update the site and make those big bucks with AdSense! In a nutshell - find the best phrases for your theme based on: • How much they are likely to pay you per click • What level of competition there is out there for these phrases • Your chances of attracting good traffic levels for these phrases You will discover what makes me hundreds of dollars in AdSense clicks and only takes me a few seconds to do. What is it? _______ ___ _____ . The answer's in Video 8 of AdSense Videos 7 “How To Make Five Figures a Month With AdSense” © Michael Cheney How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos Part #4. Don't Use The Word 'Ads' - It's A Dirty Word I want to tell you a secret. Don't tell anyone - unless you want to forward this Ebook onto another website owner you know who would benefit from this advice. ;o) Here's the deal; The best way to boost your AdSense clickthrough rate is to stop thinking of the ads as ads. The moment you do this you start to see the whole thing in a new way. Think about this logically for a moment. You're surfing on the Internet and you see something that is unmistakably an ad. What do you do? a) Rush over to click on the ad because you love those things? b) Laugh excitedly at the prospect of being taken away from the interesting content you're reading? c) Ignore it saying to yourself "that's an ad"? It's c) right? Well I hope it is! But the point is - people hate ads, we're all suffering from ad-blindness, ad-avoidance and ad-overload. So what if you could make your AdSense ads look less like ads and more like helpful snippets of information? Woah there Michael! You're scaring me now, what are you suggesting to me? All I'm saying is that if you put this theory at the heart of your mission to build a cash-generating AdSense empire you will get there before everyone else. 8 “How To Make Five Figures a Month With AdSense” © Michael Cheney How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos Alright Michael - how can I do this? Give me some examples! Look, I don't want to give ALL my methods away because I've saved that for serious, dedicated people who invest in the AdSense Videos (nudge, nudge!) but here's some tip-ettes; • Don't use the standard Google colour scheme, it just screams "I am an ad, hate me and ignore me!" • Get a picture in your mind of what the most typical ads look like on the web then create your AdSense ads so that they are exactly the opposite • Ads are garish creatures that like to be bright, loud and stand out in a crowd. We all know this. So making your AdSense ads exactly the opposite means they can 'sneak under the radar' • You've seen a boxing match right? Where's all the action? In the middle. In the ring. Where are the ads that are paraded around between rounds? In the ring - the centre of everyone's attention. Where's the 'action' on each of your pages? Your ads need to be in the same place. Let's just be clear about this. I'm not talking about misleading your visitors. I'm just saying that you need to have ads that don't look like the standard ads people expect to see. Obviously your visitors will still know they are ads because they'll have the 'Ads by Google' text next to them. This is not about pulling the wool over visitor's eyes - it's about creating a browsing experience which makes them feel at ease rather than on edge. You must avoid the biggest possible mistake with AdSense which is not realising that Google ____ ______ . The answer's in Video 9 of AdSense Videos 9 “How To Make Five Figures a Month With AdSense” © Michael Cheney How To Make Mountains of AdSense Cash In No Time, Every Time: AdSense Videos Part #5. How To Turn On A Torrent Of Traffic “If I had a penny for every time..” Without fail I get it around 5 times a week: "Michael - how do I get top of the search engines?" The old classic. This is not a question that can be answered in one Ebook! Which is exactly the reason why I'm going to do just that! I love a challenge! Fasten your seatbelts.. Step 1 - Stuff the search engines Search engines PROVIDE traffic but they are just one source. Don't let people convince you that they are the be all and end all. I know several guys online who are turning 6 figures a year and they don't do any search engine optimization at all. So, okay, maybe not 'stuff the search engines' then, but certainly appreciate that they are not the only way. Step 2 - Get loads of great content That's the cool thing about the web. It's a supreme leveller. There is no long-term way to BS the search engines. Ultimately, if you're going to make it in this game you need lots of quality, unique content. The more pages of content you have, the more key phrases are on your site and the more chances you have of being listed in the search engines. Step 3 - Get loads of people to link to you Guess what? If you skipped Step 2 this isn't going to work! If you don't have a cool site full of great content then who's going to want to link to you? In fact, who's going to want to stay on or even visit your website at all? 10