2016 TRAINING GUIDE Polyaspartics are Spot On When Time is on the Line Power Trowels Make a Difficult Task Easier concretedecor.net Vol. 16 No. 7 October 2016 Automobile Artistry Meets Polished Concrete DC 6000 - BETTER THAN EVER Grind nonstop. Husqvarna launches an updated DC 6000, a more user-friendly and efficient vacuum with greater performance than ever before! 8 1 The DC 6000 updates include: • New HEPA 13 rated filter: better filter cleaning and less maintenance • Auto-dumping: every three minutes material is removed automatically, enabling you to grind nonstop • Improved raise and lower frame: one person can handle raising and lowering the machine to ease transportation • New cones on filter and cyclone: keep the dust in the bags once and for all Visit www.husqvarnaCP.com to learn more. You can also schedule a demonstration online or call customer service at 800-288-5040 and try one out! facebook.com/husqvarnaconstruction yyoouuttuubbee..ccoomm//hhuussqqvvaarrnnaaCCPP HHuussqqvvaarrnnaaCCPP__AAmmeerriiccaass Copyright © 2016 Husqvarna AB (publ.). All rights reserved. Husqvarna is a registered trademark of Husqvarna AB (publ.). 325 Commerce Blvd. LLiivveerrppooooll,, NNeeww YYoorrkk 1133008888 [email protected] ete.com WJabnoo r1lod7Stt ehohe f S tCu1os3o 24na02tct 2rhe .te www.stampcrete.com 100% TURN-KEY MANUFACTURING OPPORTUNITY Territories open in America and most foreign countries. Manufacture over 150 Formulas of: Color Hardeners Mirage Overlay Redeckit Integral Color Highlighting Colors Manufacture over 25 Formulas of Colored Release agents & Liquid Release agents Manufacture 13 Ultra-Sheen Sealers Learn how to manufacture 30 different stamping designs. Learn how to manufacture the overlay stamps. Company will also teach you how to make PRIMERS—STAMP GRIP—FIBER This opportunity includes the following: shipping expenses, equipment set-up at your factory anywhere on the globe, on-site training on all 400-plus formulas, training on how to use the equipment, on-site chemist, and all manuals and tech Manufacture Patina Stains & Surface Retarders data, as well as current “SDS” sheets for all products. 10 Different Colors of Stains Exclusive Trademark and Patent licenses. Contact: P. Michael Fennessy (315) 451-2837 or (800)-233-3298 1 Stamper’s Friend 6 Email: [email protected] or [email protected] 3 Company has trademarks in 65 countries and several US Patents. ™ From the Publisher’s Desk concrete DECOR® Dear Readers, It’s been an upswing year for construction in general and October 2016 decorative concrete appears to have gained a solid foothold Volume 16 · Issue No. 7 in the market. In turn, trade organizations across the board have reported a surge in membership in 2016. The American Publisher: Bent O. Mikkelsen Society of Concrete Contractors, for instance, is enjoying its [email protected] highest level of membership, having just passed 600 and still (877) 935-8906 x201 growing. The newly formed Concrete Polishing Council, a result Editor: Stacey Enesey Klemenc of the Concrete Polishing Association of America’s merger with [email protected] the American Society of Concrete Contractors, makes that (757) 427-6355 organization more resourceful. Assistant Editor: Jacqueline Valle I think this increase in association membership has a lot to do with more people [email protected] finally having cash again, rather than just making it from payday to payday. With their (877) 935-8906 x204 pockets more padded than they have been in recent years and with a steady workload on Creative Director: Bill Simpson the horizon, many can now afford to support the industry that supports them and their [email protected] endeavors. Long-time members will tell you that with associations such as the ASCC, (877) 935-8906 x203 you’ll benefit from the collective knowledge of the concrete industry that’s shared Web Design: Steven Wolff between members. Writers: Kimberly Kayler And here’s some exciting news to share concerning Concrete Decor and the 2017 Karen Keyes World of Concrete. We’ll be sponsoring an event called Decorative Concrete LIVE! in Rick Lobdell the Concrete Surfaces & Decorative Lot located in front of South Hall. Here, top artisans Lane Mangum and innovators from across the USA and around the world will gather to showcase the Erik Pisor best in architectural and decorative concrete. We talked with a lot of movers and shakers Vanessa Salvia K. Schipper at the recent Concrete Decor Show in San Diego as to what they’d like to see. Suffice it to David Stephenson say, this event is shaping up to be something spectacular. Chris Sullivan Along the lines of more spectacular news, we’ve nailed down the site for the 2017 Business Manager: Sheri Mikkelsen Concrete Decor Show. We’re heading to Birmingham, Alabama, in October 2017, ya’ll, for a visit in the “Heart of Dixie” and to partake in some old-fashioned Circulation: Meg Kilduff Southern hospitality. Account Manager: Morgana Dundon Finally, turn the pages of this issue and peruse our training guide and related [email protected] articles. Education and training are so very important to our industry’s well-being and (877) 935-8906 reputation. Staying abreast with new trends, methods and products helps keep products Subscriber Services: (877) 935-8906 x200 out of the consumers’ hands and in the hands of a knowledgeable workforce. It’s up to [email protected] you to be in charge of what you can do with your hands. Sign up for a class today so you Fax: (541) 228-9972 can be prepared for many tomorrows. Mailing Address: Professional Trade Publications Inc. SSiinncceerreellyy,, P.O. Box 25210 228 Grimes St. Eugene, OR 97402 Concrete Decor™ Th e Journal of Decorative Concrete is published eight times a year by Professional Trade Publications Inc. Bulk rate postage paid at Lebanon Junction, Kentucky, and additional mailing offi ces. BBeenntt MMiikkkkeellsseenn ISSN 1542-1597 Find us on Pinterest Publisher www.pinterest.com/concretedecor1 © 2016 Professional Trade Publications Inc. All rights /concretedecor1 www.pinterest.com/concretedecor1 reserved. Acceptance of advertising in this magazine and mention of specifi c products or services in editorial Follow us on Twitter content does not imply endorsement of the product or wwwwww..ttwwiitttteerr..ccoomm//ccoonnccrreetteeddeeccoorr service by Concrete Decor. No part of this publication or its [email protected]//cceoocnnoccrrreetteeddeeccoorr website may be reproduced without written permission of On the cover: Petersen Automotive Museum houses Professional Trade Publications Inc. cars from all over the world, including vintage cars, Like us on Facebook race cars and famous Hollywood cars. The Los Angeles https://www.facebook.com/ConcreteDecorMagazine /ConcreteDecorMagazine museum features 90,000 square feet of polishing and https://www.facebook.com/ConcreteDecorMagazine 10,000 square feet of Ardex PC-T overlay that creates a polished concrete look. For the full story, see page 33. https://iTnsataggr aums.c oomn/c oInncrsetteadegcorrashmow https://[email protected]/ceocncorretsehdeocworshow Photo courtesy of Mark Beamish Waterproofi ng 2 www.ConcreteDecor.net · October 2016 EPOXY • METALLICS • NATURAL STONE • OVERLAY POLYASPARTICS • URETHANE • SEALERS www.mckinnonmaterials.com Visit us on TOLL FREE 1-866-622-7031 Facebook EPOXIES SEALERS Stone Bond Clear Industrial Water-Based Urethane Polyaspartic Cool Weather Rapid Set Crystal Coat High Performance Cold Weather Metallic Low VOC HPU Urethane (clear or tinted) UV Primer Paver Saver Vinyl Supreme Reseal Rubber Tinted Industrial EZ Coat One thing that is constant is CHANGE. As new innovations and technologies continue to shape the future and change the world, floors have not remained one-dimensional. The FLOORS 22 OF THE FUTURE have been keeping up. McKinnon Materials™ Aurora Epoxy Dust can turn any dull concrete floor into a luxurious, elegant work of art. Don’t just color your concrete floor, add rich ambiance to the entire room! CD1607_McKinnon_fp1.indd 1 9/16/16 11:21 AM Vol. 16, No. 7 October 2016 26 33 44 features 2017 decorative concrete 38 training guide 6 Company Index 10 Training Index business & industry MAKE A DIFFICULT TASK EASIER THE BROADCAST by K. Schipper 22 Marketing Budgeting: Identify goals and tactics to set up success for 2017 44 The Top 7 Mistakes by Kimberly Kayler, CPSM that can Make or Break 24 Successful Training Requires Your Concrete Countertop Business Commitment and a Plan by Lane Mangum by Karen Keyes 46 The Polishing Consultant The Five Ps of Concrete: artisan in concrete Proper planning prevents poor performance by David Stephenson 26 David Alvey, Architectural Concrete Louisville, Kentucky CONCRETE QUESTIONS by Jacqueline Valle 48 Lingering Odors from Sealers Ew, that smell. Can you smell that smell? project profiles by Chris Sullivan DESIGN THEORY 30 When Downtime Must Be Minimal, 50 Ashlar Pattern Layout Polyaspartics are Paramount to the Job can be Quick and Easy Two fire stations near Pittsburgh, Pennsylvania by Rick Lobdell by Erik Pisor 33 Polished Concrete Positively Reflects High-end Cars A museum and Audi, Maserati and 12 INDUSTRY NEWS 53 MARKETPLACE Mini Cooper automobile facilities, California 18 PRODUCT NEWS 56 FINAL POUR by Vanessa Salvia 29 AD INDEX 4 www.ConcreteDecor.net · October 2016 EXPERTS  concrete  DECOR® EXPERTS Epoxies Cements Primers & Sealers Hi-Viscosity Liquids Kimberly Kayler is president of Constructive Waterproofing Materials Communication Inc., a full-service marketing Coangs communications firm she founded in 2001 that specializes Mortars in the concrete industry. She is a member of the board Block Filler of direction for the American Concrete Institute and serves on a variety of industry committees as a volunteer. Plasters Contact Kimberly at kkayler@constructivecommunication. Paints and More com or (614) 873-6706. See her article on page 22. Karen Keyes wears many hats at Denver-based Colorado Hardscapes Inc., including business development, marketing, sales, estimating and project management, with an emphasis on specialty rock construction. She can be reached at [email protected]. See Karen’s article on page 24. No Splashing • A TRUE Mixer • Won’t Add Air 19 Heavy Duty • 304 Stainless Steel 100% Guarantee Rick Lobdell, a classically trained artist with a master’s in Free fine arts in painting from the Savannah College of Art and  Standard Shipping Design, has also studied math and drafting. In this series,  Orders $75.00 or more the owner of Concrete Mystique Engraving in Tennessee Supplying industries with mixers since 1957 Menon Promo Code CONCRETE will explain how he lays out his well-known designs. He can be reached at [email protected]. See his column, “Design Theory,” on page 50. Lane Mangum, vice president of business services for the Concrete Countertop Institute, started off in 2002 as the marketing and sales manager for Jeff Girard’s concrete countertop business. In a few short years, she transitioned the company from a hobby-level business to a dominant regional fabricator of concrete countertops. For more information, visit www.ConcreteCountertopInstitute.com. See Lane’s article on page 44. David Stephenson owns Polished Concrete Consultants, based in Dallas, Texas. As a consultant, he offers decorative concrete programs for retailers and troubleshooting for a wide range of clients. Contact him at [email protected]. See his column, “The Polishing Consultant,” on page 46. Chris Sullivan is vice president of sales and marketing with ChemSystems Inc. and a member of the Concrete 8 Decor Hall of Fame. He has led seminars and product 3 demonstrations throughout North America. Reach him at [email protected]. See his column, “Concrete Questions,” on page 48. Explore our archive at ConcreteDecor.net October 2016 · www.ConcreteDecor.net 5 2017 decorative concrete training guide THE TRAINING GUIDE helps you find training opportunities that fit the specific needs of decorative concrete experts, beginners and everyone in between. This print Training Guide tells you which service providers offer different types of training. The online Training & Events Calendar at ConcreteDecor.net tells you when and where classes are being held. Online calendar information is updated on a daily basis. Have questions? Give Concrete Decor a call at (877) 935-8906. 6 TRAINING GUIDE · www.ConcreteDecor.net · October 2016 2017 decorative concrete training guide C O Blastrac of North America 13201 N. Santa Fe Ave. Oklahoma City, OK 73114 M Concrete Polishing HQ (800) 256-3440 461 Pioneer Pl. www.blastrac.com Duraamen Engineered Products Inc. Blastrac University is a surface preparation Las Cruces, NM 88005 457 Frelinghuysen Ave. P training program taught by factory experts and (888) 799-CPHQ Newark, NJ 07114 special guest speakers from leading coatings, www.concretepolishinghq.com (973) 230-1301 A overlayment and surface repair manufacturers. Concrete Polishing HQ – we take pride in being www.duraamen.com Blastrac University focuses on comprehensive one of the leading distributors for grinding/ Duraamen is a leading national supplier of N education of popular surface preparation methods polishing machines, dust extractors, burnishers, industrial coatings and architectural concrete and equipment designed for contractors, coating floor scrubbers, diamond-embedded tooling flooring products. We have a sterling reputation specifiers, facility owners, architects, engineers and concrete flooring chemicals throughout the among architects, designers, specifiers and Y and others involved with application, specification United States and Mexico. We take pride in our contractors for consistently producing high- or use of coating. unmatched customer service and loyalty we have for our dealers as well as our customers. We are quality flooring systems that are used in a fast-growing company that strives to create residential, commercial, institutional and I industrial applications. We also feature the most relationships with our customers and dealers for a N technically knowledgeable sales representatives long and successful future together. in the concrete coatings industry who provide See our ads on pages 53 and Back Cover · support and industry expertise from project D Reader Service 06 & 07 conceptualization to completion. Please contact us to find out how we can add value into your Brickform / Solomon Colors business. E 4050 Color Plant Rd. Springfi eld, IL 62702 X GranQuartz (800) 624-0261 3950 Steve Reynolds Blvd. www.brickform.com Norcross, GA 30093 Brickform, a division of Solomon Colors, provides easy-to-use systems that work seamlessly together Concrete Polishing Solutions (866) 639-0960 to resurface and restore aging concrete, or www.granquartz.com 184 Cedar Pl. create new colored and textured hardscapes. We GranQuartz offers a broad selection of tools Norris, TN 37828 manufacture a full array of decorative products and equipment for the concrete professional. for texturing, coloring, polishing, resurfacing, (877) 472-8200 From grinding and polishing machines to pads, finishing, sealing and maintaining your customers’ www.go2cps.com colorants and more, GranQuartz has what you decorative concrete. Our commitment to making life-long relationships need, along with the knowledge to help you get See our ad on page 25 · Reader Service 35 is more than just a mission statement – it’s our the job done right. We are the partner that helps way of doing business. At CPS, we give you the you shine! tools you need to be successful and we support See our ad on page 17 · Reader Service 16 you every step of the way! Butterfi eld Color Inc. 625 W. Illinois Ave. CSDA Aurora, IL 60506 100 2nd Ave. S., Ste. 402N (800) 282-3388 St. Petersburg, FL 33701 Husqvarna Construction Products www.butterfieldcolor.com (727) 577-5004 17400 W. 119th St. Butterfield Color Inc. manufactures a complete www.csda.org Olathe, KS 66061 line of decorative concrete products for the treatment of new and existing concrete including The association’s ST-115 Certification provides (800) 288-5040 integral colors, color hardeners, stains, antiquing instruction on how to correctly measure concrete www.husqvarnacp.com & release agents, overlays, sealers, stamping micro surface texture, discusses the importance Husqvarna Construction Products is a world leader tools, form liners and countertop mix. of surface preparation and talks about proper in surface preparation equipment, tooling and See our ad on page 9 · Reader Service 04 tool selection to mitigate damage. The Concrete our own HiPERFLOOR polished concrete system. Polishing 101 class provides an overview of Our range includes planetary grinders, vacuums, the concrete polishing industry and covers the tooling and accessories. Please visit our website to maintenance of polished surfaces. learn more. See our ad on Inside Front Cover · Reader Service 18 Find and use the Training & Events Calendar at www.ConcreteDecor.net Bold type indicates premium listing. Red type indicates premium advertiser this issue. For more information, go to www.ConcreteDecor.net and click on “Education.” October 2016 · www.ConcreteDecor.net · TRAINING GUIDE 7 2017 decorative concrete training guide C O Kingdom Products 45 Underwood Rd. M Throop, PA 18512 (570) 489-6025 Super-Krete Products by Arizona www.kingdom-products.com P Increte Systems, the Decorative Brand Polymer Flooring Inc. of Euclid Chemical Kingdom Products specializes in manufacturing 7731 N. 68th Ave. premium quality dry powder, cement-based A 1611 Gunn Hwy. materials. color hardeners, antique release agents, Glendale, AZ 85303 Odessa, FL 33525 concrete repair & restoration materials, standard (800) 995-1716 N (800) 752-4626 & stampable overlays, vertical wall mix and www.super-krete.com www.increte.com custom-packaged integral pigments are only a The original since 1985 — Complete systems For more than 50 years Increte has been one of small sample of the products available under the for concrete repair, restoration, waterproofing, Y the leaders in decorative concrete technology. Kingdom Products brand. Private label and toll- beautification and protecting including additives, Increte is the original, and still only, one-stop blending services are also available. overlays, color stains, paints, epoxy systems, shop and full-service manufacturer for chemistry sealers and more. Training available! Serving Quikspray Inc. I and tooling as well as training, sales and you from two locations in Southern California N marketing help. Our turn-key engineered systems 2105 W. Lakeshore Dr. and Central Texas. Super-Krete products are the are easy to learn and to apply. As a brand of Port Clinton, OH 43452 choice of choice amongst the Hollywood masons Euclid Chemical we have world-class laboratories, (419) 732-2611 and plasterers. Always request the best! D an ongoing R&D effort, and the largest support www.quikspray.com See our ad on page 5 · Reader Service 38 and sales staff in the industry Quikspray Inc. is the leading manufacturer of E Jon-Don peristaltic pumps for the water feature, artificial rock and GFRC industry. The Quikspray Carrousel 400 Medinah Rd. pumps and mixers are available in different X Roselle, IL 60172 capacities and configurations. Custom pumps (800) 556-6366 and support equipment are Quikspray’s specialty. www.jondon.com Quikspray Inc. will be hosting several educational Jon-Don is a leading distributor of equipment, seminars. Stay tuned! tools and supplies for specialty concrete flooring professionals, from concrete prep and polishing, to epoxy coatings and dyes. NDURABLE NDURABLE POWER STRIPPER VERTICAL STRIPPER TM TM BEFORE AFTER • No toxic solvents • No caustics • Works on almost any sealer, coating, varnish, or paint • Long-lasting as evaporation rate is much slower than typical solvent-based strippers, allowing product to remove several coating layers without losing strength • Easy to apply by roller or mop • Won’t burn skin • Mild odor allows indoor use • Works over most substrates • Good coverage rates 1 1 • Does not leave bond-breaker residues like soy strippers NDURABLE www.endurableproducts.com CONCRETE PRODUCTS 800-910-3120 TM 8 TRAINING GUIDE · www.ConcreteDecor.net · October 2016