Commercial open pond cultivation of Dunaliella in the D-Factory Ami Ben-Amotz1 & Patricia Harvey2 NBT, Eilat, Israel1, University of Greenwich, UK2 Brussels October 17-18, 2017 Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels Synthetic all-trans b-Carotene Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels Scheme of Carotenoids Chemical Synthesis, Roche & BASF since~1950 ~ Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels Synthetic all-trans-b-Carotene Formulation to oil emulsion Low fat solubility Crystal Powder Crystals Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels AT β-Carotene Colored Food Synthetic all-trans-b-Carotene Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels Colored Fish Synthetic Carotenoids Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels Colored Eggs Synthetic Carotenoids Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels Vitamins, the Boom 1980-1990 Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels “b-Carotene Prevents or Delays Cancer”, Roche 1986 “A capsule a day will keep the cancer away” Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels b-Carotene Friend? 1980-90 or Foe? 1990-2000 Algae Biorefineries for Europe –Towards a Sustainable Economy 17-18 October, Brussels